Philips Battle of Flavor's Last Leg at SM City Batangas

Philips motivates every Batangueño to cook their all-time favorite dishes in a fast and easy way with its healthy kitchen solutions.

Being able to cook tasty yet healthy food, in a limited amount of time, is an essential part of a happy lifestyle. However it can be difficult, and time consuming, to find cooking methods that are low in fat, and also produce great-tasting results.

In today’s urban landscape, most people are so involved in their hectic schedules that they fail to maintain a balanced lifestyle and studies reveal that Filipinos are increasingly becoming more conscious of staying healthy.

Philips, a global leader in kitchen appliances, strives to make the world healthier and more sustainable through innovation. With its long history, Philips understands the needs and desires of consumers and has a strong heritage of delivering innovation that improves lives - to people, to homes and families.

As the brand reaffirms and strengthens its advocacy in motivating Filipinos from all ages and all walks of life to make healthier choice, Philips kicks off its #NothingBeatsHealthyEats Caravan to encourage Filipinos to adopt a healthier lifestyle.
#NothingBeatsHealthyEats Caravan

Together with celebrity mommy, Bettina Carlos; celebrity chef, Martin Jickain; and restaurateur Chef Edward joined forces to put together a healthy spin on a menu of Filipino favorites in Batangas.

Pia Umayam, Philips Personal Health Lead said, “At Philips, our goal is to enable families to prepare healthy, homemade food easily and more often. We believe that food is essential to healthy living and enjoying life, something our product range and innovations are centered around. These smart kitchen solutions are aimed at making it easier and simpler to cook tasty, nutritious food at home.”

Healthy Kitchen Solutions
Philips, as a company who understands the hearts and minds of home cooks across generations, share its latest healthy kitchen solutions.

Rapid Air technology for healthier frying with Philips Avance AirFryer

The revolutionary Airfryer took the world of home cooking by storm in 2011, bringing consumer oil-less fried food.
With its unique Rapid Air technology it enables you to fry, bake, roast and grill the tastiest snacks and meals with less fat than a conventional fryer, by using little or no oil! Philips Airfryer with Rapid Air technology also creates less smell than conventional fryers, it is easy to clean, safe and economical for your daily use!

The trusty rice cooker that cooks beautifully and withstands more scratches - Philips Avance Collection Sensor Touch Rice Cooker
Philips is introducing a new range of rice cookers that are especially designed to give busy moms a convenient, reliable way to whip up great-tasting rice every time.
It features a unique five-layer inner pot that is non-stick for easy cleaning and anti-scratch for enhanced durability, this rice cooker promises a longer lifespan.
Tasty rice makes the whole meal more enjoyable and the way of cooking plays an important role.

You got it all with Philips with Philips All in One Cooker
With intelligent cooking system, you can slow cook, pressure cook and multi cook all in the one machine. Its aluminum alloy inner pot is durable and offers more effective heat conduction.
It’s easy to program timer indicates the cooking progress.

Beat the heat with your favorite smoothies using The Avance Collection Blender
This Philips blender can handle just about anything - from fruits and vegetables to ice. Its multi-speed function will blend, crush and cut for perfectly smooth blending and any consistency you want.

Create your own noodles using Philips Avance Noodle Maker. Its 360-degree extrusion technology allows you to enjoy fresh and tasty noodle in just 10 minutes. You can create all kinds of flavors by adding various ingredients like eggs or vegetable juice.

Pia Umayam, Philips Personal Health Lead said, “Philips kitchen appliances continue its commitment to innovating solutions to provide consumers with healthier, tastier and more efficient ways of preparing homemade meals, more frequently.”
To find more about Philips’ healthy lifestyle innovations, log on to www.philips.com.ph


For further information, please contact:
Idran Junadi
Senior Communications Manager for ASEAN Pacific
Tel: +65 9630 8270
Email: idran.junadi@philips.com Soh Rosario
FleishmanHillard Manila
Tel: 0917 702 8402
E-mail: Soichiro.rosario@fleishman.com


About Royal Philips
Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people's health and enabling better outcomes across the health continuum from healthy living and prevention, to diagnosis, treatment and home care. Philips leverages advanced technology and deep clinical and consumer insights to deliver integrated solutions. Headquartered in the Netherlands, the company is a leader in diagnostic imaging, image-guided therapy, patient monitoring and health informatics, as well as in consumer health and home care. Philips' health technology portfolio generated 2016 sales of EUR 17.4 billion and employs approximately 73,000 employees with sales and services in more than 100 countries. News about Philips can be found at www.philips.com/newscenter

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